I have often gone about the difficulty in being different, behaving different and thinking different among big groups of people. Generally, big groups want you to act in the same way as the rest of the group. Unless, you gain status. We have things to make sure people behave in a predictable and desirable way, one of those things is the law.
The law can prevent an individual of doing what it wants to do and can go against their individual development or even potential. In this case I used the style and them of the American prohibition era as a symbol for this individualism and law. Off course I could have chosen something different, but as my main goal is to create something cool and visual pleasing, I choose this era that has those cool gangster elements.
As it was around the Day of the Dead, I used a paint style, although not too obvious, Mexicans often use for celebrating the Mexican Day of the Dead or Dias de los Muertos.
To make it all visual more cool, I reshaped the front of the skull a bit into the front of a car around that time and because in the 50's the started to use cars from that era to create Hot Rods, I decided to paint flames on it. OK, in this case one could argue I used the symbol of a Hot Rod to further emphasise the individualism, but no, this is a coincidence.
One of the cooler elements of that time is that gangster would often 'hang' on the side of the car with their Tommy guns ready for action, or to escape quickly. I wanted to create the same effect by letting this skeleton gangster hang out of the eye socket with his Tommy gun. The skeleton referring to the Day of the Dead.
So the title is: 'What drives you'? Mainly referring to the car and the individualism of the viewer and asking them the question, but also for them wondering what is holding them back.
So here it is:
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